It’s been a while since I posted an update about the life and sales of my first – and so far, only – travel memoir, Plunge. That post appeared in June 2023; you can read it here.
The idea was to share a bit more news three years in, but I have been extremely busy with our traveling lifestyle and other blog posts, so this one is a few months late. I published Plunge on November 28th, 2020 (on my 45th birthday and in the midst of the Covid pandemic), which is now three years and three months ago.
As you can imagine, not much exciting is happening this far into the shelf life of my (or any) book. Sales are close to non-existent, reviews have pretty much come to a halt, and I am not putting any effort in promotion and marketing anymore. Not because I’m not motivated, but because I have limited time to work and that time is better spent making “real” money.
In July of 2023, the wonderfully supportive and encouraging author Sally Cronin published an excerpt of Plungeon her website Smorgasbord, which gained some traction. I answered the comments and sold a few books as a result.
The leading story on CNN was about us!
Front page article on another news outlet
Our story on CNN
Still on the front page of CNN
Small mention on the home page of CNN
The biggest and most powerful event in 2023 also took place in July of that year. A CNN article about us, written by Francesca Street for the Chance Encounters series, became very popular and successful. Some of you might have read it – or stumbled upon it – before. You can read that “love story” here. As it was big news at the time, I mentioned the article and reactions previously on my blog here.
We have become world news, haha
Many friends unexpectedly saw us pop up on the news channel of their device
Apparently, we showed up in many forms
Upon my request, Francesca included a link to our blog and – more importantly – my memoir, which jumped off the charts as a result.
I try to create a book update biannually, but might change that to annually soon, because not that much is going on anymore with promotion for and hype about Plunge, leading to decreased sales. I published my first travel memoir Plunge – One Woman’s Pursuit of a Life Less Ordinary the end of November 2020 and it has had a nice run, but now I’m getting burned out by the need for constant promotion if I want to keep selling copies. So, I think it’s time to let Plunge ride and fend for itself soon.
Plunge in front of a steam-spewing Volcano Nevado del Ruiz in Colombia
Book news
This is what’s been happening the last six months regarding my promo attempts:
Last summer, my friend Christine, who works for Women Offshore and is also their podcast host, recorded an episode with me at her home in Colorado. That podcast went live on the Women Offshore website in December 2022. You can listen to it here.
Women Offshore podcast page
Podcast with Liesbet Collaert
In January, renowned artist, author, and writer Alyson Sheldrake featured an author interview with me in her excellent “newsletter that thinks it’s a magazine,” Snapshot. You can find that interview here.
Snapshot overview issue
First page of the interview in Snapshot
I was tagged on a lovely shout-out and review for my book on Facebook in January as well.
Incredible and nice mention of Plunge by a new reader
Sometime in February, UK podcast host and traveler extraordinaire Ruth Millington of Extreme Holidays, recorded an episode with me. She said she would rename this episode “Extreme Nomad.” She is editing the episode with me right now and it is supposed to air in July 2023.
I won a free cover redesign through BookLife. Cover designer Michelle Argyle of Melissa Williams Design came up with this result – and her reasoning.
New cover design with artist notes
Which cover do you like better, the old one with dogs Kali and Darwin or the new, flashy one?
November 28th, 2022 marked the second book anniversary of my travel memoirPlunge – One Woman’s Pursuit of a Life Less Ordinary. You can read about its one-year anniversary here. It’s been a while since I posted an update about this first book of mine, because not much is going on with it and I don’t want to bore the non-authors amongst you.
It probably doesn’t come as a surprise that the less I focus on book promotion, the less I sell. My goal for this past year was to maintain one sale a day. I failed. Because, how do you achieve this result by ignoring the book’s existence for weeks at the time? To this day, I still haven’t spent a dime on ads and it’s no secret that “to make money, you have to spend money.” So, paid promos and ads might be a thing to consider in 2023. Then again, I am the most frugal person I know. 🙂
Social media posts
Once in a while, I join a free Draft2Digital promo with Plunge, post some news, a new five-star review, or an enticing blurb on Facebook, or lower the book’s purchase price. Usually, this amounts to maybe one or two sales. Occasionally, I get it right (no idea how to predict this) by posting in an attentive, interested social media group or by creating an enticing blurb. In those cases, the correlation between effort and sales is obvious.
And, when that happens, my heart skips a beat, my lips curl upward, and an adrenaline rush improves my wellbeing. Like that time one of my posts on the Sailing Women on Yachts Facebook group took off.
Successful post on the Sailing Women on Yachts Facebook group three months ago
Best sales month since releasing Plunge
If enough sales occur in a day, my status on Amazon goes to #1 bestseller in one or more categories, which, I have to imagine, encourages more sales. And that’s the upshot every author dreams of. Until the spiral spins downward again and sales dry up.
It is my pleasure to feature my friend, fellow blogger, dedicated tech teacher, and accomplished author Jacqui Murray on Roaming About today. Jacqui is a huge supporter of indie authors, an Amazon Vine Voice Reviewer, and a Jill of many trades. Ever since I started following her blog WordDreams many years ago, I have been in awe of her writing, her research skills, her dedication and passion for the writing and teaching craft, her genre choice of prehistoric fiction, and her publishing achievements. She is a busy bee and I have often wondered if – somehow – her days are longer than 24 hours.
To support and celebrate Jacqui’s release of Natural Selection, the third and last book in her Dawn of Humanity trilogy (which is part of a grander series called Man Vs. Nature, a collection of trilogies, each dealing with a seminal point in man’s evolution when we could have–probably should have–become extinct), I invited her over to talk about the origins of “wanderlust,” a topic close to my heart. On more than one occasion, Jacqui has pointed out similarities between “her people” in the books and our unsettled lifestyle.
Did Wanderlust Drive Man to All Corners of the Earth? Science Thinks So.
GUEST ARTICLE BY JACQUI MURRAY
Few animals leave their original habitat for a new one without being forced. Sometimes, as in the case of crocodiles who have survived over 200 million years, their habitat moves so they go with it. Man is the exception. In the trilogy, Dawn of Humanity, Lucy’s tribe of early humans journeyed from the North end of Africa to the South in a hunt for better living conditions. In the Crossroads trilogy (the sequel to Dawn of Humanity), our kind migrated from the eastern shore of Asia to a frozen England (via the land bridge that once connected it to the continent).
Why?
It’s unclear. These unusual migrations transcend all theories, most revolving around the availability of food, the threat of deadly predators, the danger from domination by other human species, dramatic changes in the climate, and migration of herds. That the available facts don’t fit nicely into a clean puzzle has caused scientists to rethink what they thought they understood. One alternative theory claimed that this unforced travel was motivated by simple curiosity and boredom, what is often called wanderlust. Some scientists credit it to a variation in the human DNA (DRD4-7R) now dubbed the “wanderlust gene”. Present in about 20% of the population, it impacts dopamine levels, increasing the person’s tolerance for risk taking.
If you’d rather climb a mountain than lie on the beach or are inclined to follow whims rather than rules, you may have this gene variation.
Over time, man–from Homo habilis to Homo erectus to modern Homo sapiens–has evolved a highly adaptable culture that allowed our genus to wander over a wide range of climates and habitats. Our ancestors hunted meat in ever-expanding territories, greater than the usual twelve kilometers of Lucy’s tribe and much more than other primates. The most mobile of our genus, Homo erectus, left Africa multiple times, spread throughout the known world (predominantly Eurasia), again and then again for no particular reason. Once we conquered fire, clothing, and shelter, we found we could go anywhere.
Whatever the reason, for about 99% of human evolution, we have moved around. As a result, until about 50,000 years ago, there were many species of our genus, Homo, wandering the planet. Even today, a percentage of us is ready to move on, explore the world beyond the hill, search out greener pastures, something we are better at than any other life form.
Summary of Natural Selection
In this conclusion to Lucy’s journey, she and her tribe leave their good home to rescue former tribemembers captured by the enemy. Lucy’s tribe includes a mix of species–a Canis, a Homotherium, and different iterations of early man. In this book, more join and some die, but that is the nature of prehistoric life, where survival depends on a combination of our developing intellect and our inexhaustible will to live. Each species brings unique skills to this task. Based on true events.
Set 1.8 million years ago in Africa, Lucy and her tribe struggle against the harsh reality of a world ruled by nature, where predators stalk them and a violent new species of man threatens to destroy their world. Only by changing can they prevail. If you ever wondered how earliest man survived, but couldn’t get through the academic discussions, this book is for you. Prepare to see this violent and beautiful world in a way you never imagined.
A perfect book for fans of Jean Auel and the Gears!
Book Information:
Title and author: Natural Selection by Jacqui Murray
Jacqui Murray is the author of the popular prehistoric fiction saga, Man vs. Nature, which explores seminal events in man’s evolution one trilogy at a time. She is also author of the Rowe-Delamagente thrillers and Building a Midshipman , the story of her daughter’s journey from high school to United States Naval Academy. Her non-fiction includes over a hundred books on integrating tech into education, reviews as an Amazon Vine Voice, a columnist for NEA Today, and a freelance journalist on tech ed topics.
Now that my travel/sailing/adventure memoir Plunge – One Woman’s Pursuit of a Life Less Ordinary has been launched more than 1.5 years ago, these book updates, or better, promo updates, will become less frequent. I’m thinking of sharing book news here a few times a year for the following reasons: to update people interested in the journey of an indie author, to inspire/inform fellow authors about my process, successes, and failures, and to – hopefully – entice new blog readers to check out Plunge. This page here provides the blurb, reviews, free chapters, and more. You can find my previous update here.
My book news
Let’s start with the biggest accomplishment… After I published Plunge in November 2020 (on my 45th birthday), I had three quantifiable goals for the first year after publication:
Make back my investment in the book, which was $2,700. This chunk of money was spent on an editor (two rounds), cover artist, a packet of ten ISBN numbers, and miscellaneous costs related to the publication process.
Gather 100 ratings/reviews for my book on Amazon.
Sell 1,000 copies of Plunge.
I only managed to reach the first two goals by November 2021, one year in.
Eighteen months after publication, I’m happy to report that I achieved my third goal (in May 2022): 1,000 copies sold on Amazon; this is a combination of eBooks and paperbacks. If you add other markets and personal sales to this, the number is slightly higher. While this might not seem like much (it isn’t), all these books have been sold via word of mouth, personal efforts, and free “promo posts” on Facebook. I have yet to pay money for advertising, which I probably have to do soon if I want to keep selling books.
Crossing the 1,000 mark
If you are curious about my actual earnings for these sales (and who isn’t?), here is my royalty statement for those 1,020 books sold above. Don’t forget that $2,700 of this number went to creating Plunge. So far, I’ve made about $1,400 on a book that took five years to write. 🙂
It’s been a while (three months to be precise) since I put together a post about how my travel/sailing/adventure memoir Plunge – One Woman’s Pursuit of a Life Less Ordinary (published in November 2020) is doing. So… time for a little overview. I share this information for a few reasons: to update people interested in the journey of an indie author, to inspire/inform fellow authors about my process, successes, and failures, and to – hopefully – entice new blog readers to check out Plunge. You can find the blurb, reviews, free chapters, and more here.
Exploring the “undiscovered” sand dunes with Maya
Camping along Camino Cabo Este, Baja California
Camped next to our “private” beach, which is too soft to park on
My book news
As most of you know, Mark, Maya, and I have been nomads for almost twenty years and are currently “on the road” in Baja California, Mexico. This means not much is going on regarding promoting or selling Plunge, because I’m often without internet. If I don’t actively try to sell my book, not much happens. In December and January, when internet was still part of my life, these events occurred:
I (mostly unsuccessfully) tried to encourage members of specific Facebook groups, like Women Who Sail, All Things Sailing, and Women Reading Great Books to check out my book on days when promotional posts are allowed. I’d pick an incredible photo from my sailing life and write up a compelling anecdote, putting links in the comments. Because these groups are so large, any post that doesn’t stand out immediately disappears in a big, black hole. Sometimes, a troll enjoys bashing me.
Somebody bashing my book, without even reading it. This comment was removed by the admins of this sailing group.
Plunge was mentioned in SpinSheet, the local sailing magazine of Annapolis, MD, in January 2022. The cute city of Annapolis plays an important role in Mark and my life and a couple of the early chapters are set there. I was counting on a review in this magazine instead of a short mention, so I was a bit disappointed.
Every first Wednesday of the month, the IWSG (Insecure Writer’s Support Group) engages writers to share their fears, thoughts, progress, struggles, excitement, encouragement, or anything really, about their writing.A different question is posed each month as a writing prompt. Answering it is optional.For December, the question is: “In your writing, what stresses you the most? What delights you?”
My answer to the question – In your writing, what stresses you? What delights you?
I’ve always had a strange relationship with writing… It comes easy for personal use: diaries, notes, blog posts, emails. But when I have a deadline or an assignment, I find it hard to place my bum in front of a computer. Something is fighting it. Pressure? Yet, from the moment I start, the words flow and by the end I’m usually pleased with the result.
Regarding book writing, I enjoy most of the process, especially the writing and editing steps. Promotion can be fun if my creative juices are flowing and I have time. When I put my mind to anything writing-related, most of it delights me. If I don’t have other priorities or distractions, which usually is the case. What stresses me is the lead-up to events, like in-person/online presentations, interviews, podcasts, meetings, or other performances. Afterwards, I’m always glad I participated, though.
My book news
November was a relatively quiet month for Plunge. Mark and I have had a lot on our minds lately (more about that in a future post), so book promo was not a priority. That being said, I continued posting the occasional content, positive reviews, and a link nudge on different Facebook groups I am a member of.
Fellow author, blogger, and book reviewer Sue Bavey is featuring me this week in her Indie Spotlight on Sue’s Musings. The post went live on November 25th, Thanksgiving Day in the US. Not the best timing, but the interview was fun to do and exposure is always a good thing. You can find our Q&A here.
It is always a delight to hear from readers, known or unknown. When my Facebook notifications showed that someone mentioned Roaming About in a post and I checked it out, this appeared: a wonderful review of my book and a photo. This new reader didn’t post her review on Goodreads or Amazon, but she shared it with her followers and friends on Instagram and Facebook. A wonderful surprise.
Post by Plunge reader Regina
Photo from reader Regina
And my friend Kavita, whom we visited in the suburbs of Chicago a few months ago, brought Plunge on her vacation in Southern Utah, where she posed with it in the amazing scenery. Here she is with my book at Mesa Arch in Canyonlands National Park. It’s one of the photos that she publicly posted about her adventurous trip. Incredible!
Kavita with Plunge in Canyonlands
Three days after Thanksgiving, we celebrated my 46th birthday and Plunge’s 1st birthday in the desert of Arizona. I can barely believe that it has been a year already since I published my travel memoir. The book has come far, but the three of us are still/again in the same place: Southern Arizona.
To celebrate my book’s first anniversary, Plunge – One Woman’s Pursuit of a Life Less Ordinary is on sale worldwide for five days, from November 28th through December 2nd, 2021. It’s the perfect time to buy this compelling, inspiring, and adventurous travel memoir if you haven’t yet or if you are looking for an entertaining gift. Or two. 😊
How to support an indie author and lock in this deal?
Buy the eBook at your retailer of choice for US$3.99 instead of US$5.99 (or equivalent in your currency)
Buy the paperback on Amazon for US$13.99 instead of US$15.99 (or equivalent in your currency)
Buy an autographed copy with a personal message from me for US$13.99 instead of US$15.99 (only for US shipping addresses)
Interested? Take the plunge online (https://amzn.to/3jZRrpm) or if you prefer a signed copy, let me know in the comments, via the “contact us” form, or by email.
Every first Wednesday of the month, the IWSG (Insecure Writer’s Support Group) engages writers to share their fears, thoughts, progress, struggles, excitement, encouragement, or anything really, about their writing.A different question is posed each month as a writing prompt. Answering it is optional.For November, the question is: “What’s harder to do, coming up with your book title or writing the blurb?”
My answer to the question – What’s harder to create, your book title or the blurb?
What a great question! I think most authors struggle with both. If not, I envy them. The title (and subtitle) is of the utmost importance and is not easy to change once you commit to one. For Plunge – One Woman’s Pursuit of a Life Less Ordinary, it took me years until the one-word, punchy title popped up. I loved the fact that it was short and catchy and that it described my personality.
The subtitle was a different story – I’d made a list of about one hundred potentials and eventually boiled them down to three or so (at which point, I involved others to “vote”). None of these made it. As I hit “send” on the email with crucial information for my cover designer, I impulsively changed the subtitle to the current one. There was no turning back.
Writing a blurb is hard work; much harder and less fun than coming up with a book title. I did not enjoy this process and was glad to receive help from fellow authors, whom I thanked in my acknowledgements. It was a work in progress. I ran the drafts by many people. While it took less long than eventually creating a title for my book (one month versus years), it certainly involved more focus, frustration, and actual keyboard time to put the final blurb together.
My book news
Mark, Maya, and I have been traveling, exploring, and camping the entire month of October. As expected, not much promotion work has happened for Plunge.
I post the occasional promo spiel, when allowed on specific Facebook groups I’m a member of. Once in a while – even though the guidelines indicate promotion is allowed once a week (on Sundays in this case) – I get booted and my post is removed, even before it goes live. Often, these posts have to go through moderation first and either get ignored or go unnoticed. Oh well.
I played around with a free quotes program, but haven’t used anything yet for marketing. All Author offers free banners for certain occasions. I’ve posted a few of those in the past; most recently a Halloween one. These are fun but don’t create sales.
Happy Halloween!
Talk about fun, look at this email I received in my inbox recently… For a company that keeps a close eye on who reviews your book and blocks/deletes what they think are inappropriate ratings (always 5-star ones), I find this hilarious.
Every first Wednesday of the month, the IWSG (Insecure Writer’s Support Group) engages writers to share their fears, thoughts, progress, struggles, excitement, encouragement, or anything really, about their writing.A different question is posed each month as a writing prompt. Answering it is optional.For October, the question is: “In your writing, where do you draw the line, with either topics or language?”
My answer to the question – In your writing, where do you draw the line, with topics or language?
This is a toughie, especially with memoir, as the idea is to represent the story as truthfully as possible in this genre, even the dialogue parts. That being said, it is easy to omit curse words or swearing. Yet, when the situation allows it or “asks” for it, I am tempted to and I do leave some of these words in the prose, since they are important to the context of those situations. Finding a balance is the solution, I think. You don’t want to put readers off, but you do want to draw them into these real-life scenes.
An author ready for the road…
My book news
Another month has passed. Can you believe it? Even though I swapped my comfortable “home base” in Massachusetts for the confines of a truck camper mid-September, I still managed to get a lot done, book-wise and otherwise.
The goal was to come to a stopping point with a few promotion tasks I still had in mind for my travel memoir Plunge. Once I moved into our new home on wheels, I knew my focus would (and should and did) shift to a life on the road, driving, figuring out our new set-up, sightseeing, hiking, taking it slower, and not being a slave to the internet and the computer anymore. But all that is for a different blog post. This one touches on what I was up to lately, regarding book stuff.
Facebook banner
Blog banner
I finally created a book banner for Facebook and my blog, based on my Yankee Homecoming banner, leaving space for default images in the middle.
These are the quotes I decided to pick excerpts from:
Amazon editorial reviews
Here are a few photos that vied for the background:
We have been perpetual nomads since 2003 – sailing, camping, RVing, house and pet sitting – and are currently roaming about South America in a truck camper with our rescue dog, Maya. As lifetime adventurers, we are self-employed and maintain a tight budget. This blog is about all that – and more – to inspire a life less ordinary. Don’t dream but do! 🙂
